Florence Press Day - Florence Lifestyle Agency

Florence Lifestyle Agency proudly announces the successful execution of our signature multibrand press event, Florence Press Day. Built on the conviction that robust brand growth stems from cultivating strong professional communities, the event was designed to foster synergistic collaborations among leading luxury brands.

Florence Press Day is a unique initiative connecting premium brands and key industry partners across diverse sectors, including fashion, beauty, automotive, culture, art, wine, spirits, hospitality, and culinary arts. It provides an exclusive platform for our clients to jointly engage with press, influencers, and each other through dynamic presentations, insightful discussions, and bespoke service experiences.

The event featured a full day of varied activities, all aimed at forging meaningful connections. We extend sincere gratitude to our esteemed clients, distinguished guests, and the exquisite Florence Press Day venues for contributing to such an exceptional and impactful experience.

Press Day 2025

Villa 11

Nestled in the heart of Buda, Villa11 embodies the architectural style of the 1930s, offering an interior that seamlessly blends bourgeois elegance with contemporary design, while echoing the traditions of cultural salons.

A sense of lightness pervades every room at Villa11, each offering intriguing details such as sculptures, paintings, and collectible books.

For the 3rd Florence Press Day, Villa11's distinct rooms were transformed into themed spaces, hosting various program elements including engaging discussions, product presentations, book signings, colour consultations, and educational talks.

Represented Brands:

Press Day 2024

Metropolitan Ervin Szabó Library

The Szabó Ervin Library, a Neo-Baroque architectural masterpiece, stands out among Budapest's historic buildings for its exquisitely ornate and detailed interior. For the event, we enhanced this elegant space with sophisticated floral arrangements, refined decorative accents, and select unique furniture pieces.

Attendees of the Florence Press Day experienced an atmosphere of palatial grandeur, where the inherent elegance of the venue complemented perfectly the prestige of the premium and high-end brands and their new product showcases.

Represented Brands:

Press Day 2023

Bagatelle Gardenhouse

Our Press Day event series debuted in 2023 at the exquisite Bagatelle Gardenhouse. This distinguished venue, renowned for embodying a unique fusion of high society, design, art, and philanthropy, provided the perfect setting.

The Gardenhouse, built in 1936, is a historical marvel. Its inherent charm and focal point is its meticulously maintained garden, which have long been a favoured location for premium and high-end brands events.

Nestled within one of Budapest's most sought-after neighbourhoods, the Gardenhouse offered an atmosphere of exclusive tranquillity. Guests were warmly welcomed with artisanal pastries from its renowned in-house bakery.

The debut Florence Press Day cultivated an ambiance of refined sophistication, featuring elegant wines, niche perfumes, and exquisite unique jewellery, all complemented by engaging conversations among attendees.

Press Day 2025

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Press Day 2024

Represented Brands:

Press Day 2023

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